Littlefield Agency is excited to announce the promotion of Chris Kizer from account manager to analyst.
From his time at PennWell, Kizer developed account management and analytics skills that he brought to his position at the agency. His talents are an asset on each client project he has worked on and the agency wanted to give all clients the same benefits.
“Today’s buyers are more connected than ever,” said Kizer. “Collecting and analyzing the signals they send is a huge piece of the puzzle, but finding a strategic way to leverage those signals is the exciting part. This great opportunity enables me to help bring that to the table.”
As an analyst, he conducts real-time monitoring and post-campaign analysis and manages A/B testing on digital campaigns for all accounts. This ultimately drives more efficient campaigns and ROI for every client.
“The fact that we are going deeper into the analysis of a brand’s customer information and sales performance to gain insights well beyond what Google Analytics offers is going to drive more sales opportunities for our clients and will be critical to the future success of our agency,” said David Littlefield, founder and CEO of Littlefield Agency. “We are excited to have Chris step into this new position at our agency as a full-time analyst.”