PYMNTS: Roop says vibe coding opens the door for a lot more creativity

Steve Roop, Littlefield Agency’s AI and Content Director, said in a recent article featured on PYMNTS.com that “vibe coding” could open new doors for non-technical entrepreneurs. It lets anyone create apps using plain language instead of writing code. People are already earning money with simple tools they’ve built this way. As vibe coding improves, Roop believes whole new businesses and even industries may spring up—similar to how Shopify helped small businesses thrive in the eCommerce age.

Roop doesn’t think vibe coding will replace professional developers. Instead, he sees it as a bridge. It allows non-technical creators to sketch out ideas quickly. Skilled developers can then refine those ideas, making them stronger and scalable. Together, this blend could lead to fresh job opportunities, new kinds of businesses, and innovative ways to work with tech.

In Roop’s view, this shift isn’t just a passing fad—it’s the early signs of a new kind of economy. One that’s more inclusive, where people without coding backgrounds can bring ideas to life with a developer’s help. The magic lies in this collaboration, enabling creativity to flourish without leaving expertise behind.

Ultimately, Roop sees vibe coding as a powerful new tool—not a replacement. By lowering the barrier to app creation and enabling teams to mix ideas with code, vibe coding may reshape the entrepreneurial landscape and spur economic growth beyond traditional paths.

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