Friend of the podcast Jay Schwedelson is back on Little Talks this week, and as usual, he doesn’t disappoint.
Jay joined Sam and Roop to talk about his new, best-selling book, Stupider People Have Done It: Marketing Truths, Career Moves, and Life Advice for Doers. Somewhere between marketing, AI, LinkedIn, TV, coffee, and life advice, we landed on a simple idea: People still trust people.
AI can help you move faster. Social proof matters. Your LinkedIn page shouldn’t look abandoned. But as Jay points out, “humanity is the algorithm.” The brands and people that stand out are usually the ones willing to sound like actual humans.
Also, if you haven’t checked out the book yet, all proceeds go to The V Foundation for Cancer Research, which is a pretty great reason to pick up a copy.
BONUS: If you’re a fan of charity-focused super-groups from the 80s, stick around after the outro.
See you next week for more Little Talks.
— Jay, Sam, Roop, and Claudia
